The waste disposal company Urbaser carried out an expansion of the collection points in the city of Chiclana de la Frontera (Cádiz). To encourage the local population to use these new spots, they contacted the Lemon Audiovisual studio to create an explainer video to tell all about this new info. Lemon Audiovisual reached me out for the illustrations and specifically asked that the characters and elements should be very stylized and easy to animate.